TRASHed Coachella is an art competition that Global Inheritance, a non-profit organization inspiring action on global issues, puts on every year with the Coachella Valley Music and Arts Festival. For the competition, artists submit designs to be put onto 65 gallon recycling bins that will be put on display at the music festival to remind attendees to rethink their trash and start recycling (see examples).
My design is inspired by marine life, especially coral. I’ve always loved animals, but when people talk about recycling or reducing waste in order to save them, they often forget about the less obvious animals. Coral is one of the forgotten animals suffering from global warming. Because coral is home to many other marine organisms, their survival dictates the survival of many other species. I wanted my design to reflect the importance and unique beauty of coral and remind people to be intentional with their actions to protect all different animals.
One important feature that I wanted to include is the glow-in-the-dark effect. Some corals are fluorescent and glow in the dark due to a special protein coating that acts as sunblock. To show this, I plan on adding a glow-in-the-dark outline to my coral design. This paint will be transparent during the daytime and glow once the sun sets. Because of this effect, Coachella attendees will be able to see the design and remember the message at any time during the festival, day or night.
+ Illustrator. Photoshop
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